Lead Generation

Driving quality traffic to your business

After providing SEO for several companies in the finance and insurance industries, we had a light bulb moment to create our own websites for lead generation purposes. We work hard to get these sites to the top of Google’s organic search rankings and then we sell leads to other businesses, always under a fully compliant and regulated environment.

Our success has seen our own websites rank on page 1 of Google for ‘guarantor loans’ and ‘bridging loans’ and we are catching up on several insurance terms too.

Get in touch to discuss how we can send finance or insurance leads to your business or website. We can also discuss partnerships and how we can work on a revenue share basis.

Want to discuss Lead-Gen? Drop us an email

Our Clients

Lead Generation Opportunities

We can discuss buying leads from our panel of websites or if you want to help us sell them to different partners too. We are open to new opportunities, provided that the fall within the regulatory guidelines.

We can offer advice and one-to-one consultations on how to generate high quality leads to your website or business. This is part of our digital marketing strategy offering and we can devise a plan and budget specifically for your business and industry that you operate in.

We are always open to new partnerships when it comes to lead generation. Some of our websites have been set up as joint ventures with other companies – allowing them to make the most of the leads that are generated through that site. Feel free to get in touch by email to discuss further.

Other Methods of Lead Generation

Whilst we specialise in getting traffic through organic search (SEO), other opportunities we offer include:

PPC – This is using targeted adverts on Google, Bing, Display Networks and Facebook Ads in order to pinpoint specific customers. This works as as “pay per click” so you get charged every time a customer clicks on one of your ads, paying more for higher positions and exposure.

Email – Whether you have your own email database or have purchased one from another company, we can help you create a dedicated campaign to turn those email addresses into business. We can also add these email addresses into one of Facebook’s tools and target those with that have Facebook accounts connected to their emails.

Decline Traffic – One of the biggest business opportunities comes from lenders and insurers that cannot accept that customer. This poses an opportunity to offer them an alternative product that might be better suited to their requirements.

What is Lead Generation?

Lead generation refers to the acquisition of enquiries and new business. Using different digital marketing channels like SEO, PPC, Affiliate, Email and more, we can help you generate new leads for your website or company.

One of the most common types of lead generators are comparison websites as these will compare different rates or insurance products and generate leads for the main insurer or lender. This is a lucrative industry and very scalable – as comparison websites are trusted and usually attract the smartest consumers.

The different revenue opportunities associated with lead generation including paying on a cost-per-click basis, cost per funded, cost per converted or fixed rate for advertising on someone’s website. We use a combination of these to maximise the revenue for our own lead generation websites.

Who Are Tudor Lodge Consultants?



Daniel started creating his own websites whilst at University, with student websites and football blogs. So he got a feel for affiliate and lead generation early on. He has since specialised in SEO and has ranked over 10 websites to page 1 on Google for payday loans, guarantor loans and bridging loans.




David has been with the Tudor Lodge team for almost 3 years and has a strong SEO background and understanding of the property and finance industry. He has worked with some of the largest finance houses in the country and has a talent for writing engaging and SEO-friendly content.